Introduction of consumer product; a brand new brand clock to compete with existing brands(in the Australian market, or any other market)
Title: Introduction of consumer product; a brand new brand clock to compete with existing brands(in the Australian market, or any other market)
Category: /Society & Culture/Education
Details: Words: 2601 | Pages: 9 (approximately 235 words/page)
Introduction of consumer product; a brand new brand clock to compete with existing brands(in the Australian market, or any other market)
Category: /Society & Culture/Education
Details: Words: 2601 | Pages: 9 (approximately 235 words/page)
Introduction
This report is based on the introduction of an alarm clock by a company named Rekofa. It is new to the market. This new product will fall into the category of durable products. The target markets for the product have a broad range of ages from trendy teenagers to the office goers; each market needs a different marketing mix to suit their needs. Benefits include: having an alarm clock for all the basic needs …showed first 75 words of 2601 total…
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…showed last 75 words of 2601 total…intelligence' Management Review, October, pp. 15-19.
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