Ahold in the Czech Republic
Title: Ahold in the Czech Republic
Category: /Literature/English
Details: Words: 2364 | Pages: 9 (approximately 235 words/page)
Ahold in the Czech Republic
Category: /Literature/English
Details: Words: 2364 | Pages: 9 (approximately 235 words/page)
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References
LITERATURE:
 Dibb, S. , Simkin, L. , Pride, W.M. , Ferell, O.C. , Marketing, Concepts and Strategies
(Third European Edition), Boston, Houghton Mifflin Company, 1997 (pp. 15 / 410-12).
 Ahold Market Research (1996), The Czech Republic; The Food Retail Market, Ahold, Zaandam, 1996.
INTERNET SOURCES:
 Havelka, J.A., General Director of CzechInvest, 1997, Internet: http://alex.mpo.cz/english/g/gb/frame.htm.
 Euronova, Internet http://www.euronova.cz/efhistorie.html
 Euronova, Internet http://www.euronova.cz/ehhyper.html