Question 1 1. Analyse Acer's situation. First, to conduct this analysis I am going to develop in-depth the SWOT analysis which I consider to be the most representative and the one that outlines the most important aspects of a company. Secondly, I will use the Poter's five forces framework which aims to identify the competitive background of a company. SWOT analysis summarises the key issues from the business environment and the strategic capability of an organisation that …showed first 75 words of 2748 total…

…showed last 75 words of 2748 total…Development department, which knows in which direction it should work. References <Tab/>Acer Case Study: The Acer Group: Building an Asian multinational. <Tab/>Johnson G., Scholes K. and Whittinngton R.; Exploring Corporate Strategy. FT Prentice Hall. <Tab/>Charles W.L. Hill; Global Business Today. Mc Graw Hill. <Tab/>Acer's UK website: www.acer.co.uk